Bill WayBill WayBill Way

“ I’M DONE making excuses. Biggest ‘reminder’ tonight… 97% are motivated by desperation, only 3% by inspiration. How could I forget? Thanks so much for the wake up call. This changes everything!”

Anthony BoatnerAnthony Boatner

“Now I know exactly what to do to increase my income. Thanks again for the call and getting my brain in the right direction.”

Kevin StuartKevin Stuart

“You have been such an incredible force in our lives. ...if it wasn’t for what you said at the end of my second Call2Action – I would never have bought the ring. Thanks for encouraging us to continue to strengthen our relationship.

Gustavo QuinonezGustavo Quinonez

“In the time that I have made this part of who I am it has improved relationships with family, friends, and new ones for the better and made them more meaningful.”

Brian GraysonBrian Grayson

"This morning, I checked my stats and one of the tests blew up and we made a 500% return! It is now ready to scale and I am so excited because I can see where to head next. Big Thanks for what you do!"

Cheryl GollnickCheryl Gollnick

"I just wanted to thank you so much for the Call2Action Program. It was just what I needed. For me personally, it was like a “slap in the face” in a good sense. By doing this, it brought back confidence in myself that I had lost."

Diane LowmanDiane Lowman

"I really enjoyed this week, I have learned so much that I will put into practice immediately. I began the week Terrified and ended the week buzzing with excitement! Thanks Again for helping me find the awareness I needed."

Gary MuslerGary MuslerCEO, Big Mouth Marketing

After following a couple simple things Michael taught me, I closed more than $90,000 in new business within 30 days. It was incredible!

A Special Message From Michael...

“I’d like to share some shocking discoveries I’ve uncovered on my journey to create the life I’ve always dreamed of and like most of you, I questioned whether I could really have it all. ”

For over a decade, I’ve had the good fortune and the opportunity to help tens of thousands of people in 37 different countries around the world achieve results they previously thought impossible. Some of the people I’ve helped are well known and others are normal everyday people. Now allow me to once and for all remove any doubt in your mind… you can have whatever it is you seek or seek to overcome.

When I was a kid growing up in New Jersey, I was fascinated with people who achieved greatness in any area of life and those people that “have it all”. And it doesn’t matter where you grew up, a big city or a small town, you knew people that always seemed to come out on top, and you knew people whose lives were filled with drama. Now for the first time you are about to learn why some people get what they want, others don’t, and how you can achieve any outcome you desire.

Well the answer is pretty complicated, but it boils down to this: By helping others, you are helping yourself.

You are happier, you achieve better results, you have more friends, more connections, and your life becomes a never ending spiral of success. But that only happens if you want to improve the quality of your life, and take the call to action.

Through the work that we do at the Human Communication Institute, we’ve unlocked the mysteries of the human mind by getting to the core strength experience of internal and external human communication, which is what controls everything. Here is the power, the real power in what we’ve uncovered.

Regardless of what you want, regardless of what your problem is, I can absolutely, positively, teach you how obtain what you want or overcome any challenge. I have proven track record with 100% success rate and I back that success rate with my reputation and a 100% money back guarantee.

I know that sounds strange, but I have never, EVER, had anyone fail.

You will learn that:

  • … anything is possible and how to get “it”
  • …skyrocketing your income is a simple task
  • …getting into shape is a breeze
  • …living your life without limits is only a shift away.

If you’ve been to a therapist or tried motivation programs in the past, you’ve probably grown a little skeptical because you didn’t get the results you wanted. Listen, Motivation is temporary and takes work to stay focused, if you’re lucky your motivation lasts for just 21 days. What you really need is to find out how you work and learn how to operate yourself to get what you want.

  1. There is nothing that you want.
  2. You can’t make a decision.
  3. You’re someone who doesn’t want any help.

Whether you are looking for a better relationship with your family, more money, increased sales skills, to be a person of influence and power, to find the love of your life, to be more self confident, better health, better sex life, or whatever it is, I can help you realize your dream by teaching you the exact techniques I have successfully shared for over a decade with tens of thousands of people in 37 different countries around the world.

I don’t know what you’ve tried in the past, but I can tell you that it didn’t work and you were disappointed with the results.

I’m sure you’ll agree that it hasn’t fulfilled all of your life goals and ambitions. And, you’ve become skeptical and maybe even complacent. All that is about to change once and for all. I can assure you what we’ve developed at the Human Communication Institute is nothing like anything you have ever experienced before. People think change needs to be difficult and complicated, and I am here to tell you just the opposite: All it takes is a shift, something we call THE 180 SHIFT.

Through my studies and more than a decade of teaching and helping others, I found there are some absolutes…

I don’t want you to take my word for it so I’m going to prove it to you. See, I have this congenital defect called under-promise and over-deliver. I am going to suggest you answer the Call to Action now and prove it to yourself. I’ve removed all the risk by providing you with a free video crash course. With a no risk offer like this, you have no excuse for not living your life beyond limits.

I’ve never written a thank you letter after attending a seminar before. However, your seminar was no ordinary event. I use the word ‘event’ because this was indescribable experience except to say it was a life-changing event.
I think it’s important that you know that I am not easily impressed. I am an analytical and skeptical person by nature. That said I witnessed two miracles and experienced one for myself. I never expected in a million years to say the words “I witnessed two miracles and experienced one myself.”, but that’s exactly what happened.

Now at the weekend event I attended I saw you change the life of a woman whose father hired a hit on her stepmother and another young girl who had been molested for ten years by a family member. If I didn’t see this radical transformation for myself and had I not interacted with both of these individuals before and after your work with them, I can tell you I wouldn’t have believed the transformation.

Fortunately, for me my challenge was benign compared to those two lives you saved that November weekend. I attended your event because I wanted to improve my sales skills and become a person of influence while dramatically increasing my income. I wanted to grow my business and have more time to do the things I enjoy. Fast-forward It’s been six months since I attended the first event and those six months have seen more growth then the six previous years. My income has soared, my confidence is unshakable and most importantly I am happier now then I’ve been in a very long time. Thank you from the bottom of my heart.

-Gary David Musler

I’m all about results. If you want to tell your problems to someone and have them pat you on the back and say it’s ok, I’m probably not the guy for you. If you want to tell someone about all the terrible things that have happened to you then hug it out….I’m probably not the guy for you. I don’t say that to be harsh.

I’m saying that because I know what works and what doesn’t work. People spend years and tens of thousands of dollars in therapy. Why do they spend so much time and money in therapy? One simple reason, it does not work!

So throw away your therapist’s number and save yourself countless hours and thousands of dollars. You don’t need it. If you have the right tools at your disposal, you will never have to waste your time and money again.

THE 180 SHIFT will completely change the way you think and unlock your potential with a simple, proven, step by step system.

Through all my years of discoveries I have found that by unlocking the secrets to the following 5 elements, you can accomplish anything. And I mean anything.


I am going to let you into a little secret. I have spoken to thousands of people across the world and I asked the following three questions.

  1. What do you need to do to get in better shape?
  2. What do you need to do to make more money?
  3. What do you need to do to have better relationships?

Every single person gave me the same answers. All the answers were about taking action. Getting into better shape means you have to eat better and exercise more. More money means you need to take action and ask for a raise, work smarter, or invest in your education. Better relationships means better communication.

None of this is new. I didn’t just reveal some secret to you. You already knew all of these things. But then I asked people another question.

Why? Why don’t you do those things if you know you have to do them?

  • Bill Way

    “ I’M DONE making excuses. Biggest ‘reminder’ tonight… 97% are motivated by desperation, only 3% by inspiration. How could I forget? Thanks so much for the wake up call. This changes everything!”

  • Laurie Blanscet

    “Michael Bernoff took that phobia away in about 15 minutes!! Something that had bothered me for over 35 years is now of no concern to me. I can walk near bees without feeling extremely anxious.”

  • Terri Shy

    “I have never felt so confident in my life as I did that day! It was a defining moment for me and it felt great! It’s amazing how beneficial personal development can fit in your life at the most unexpected times”

Change the way you play the game
Watch this short video

The one reason why you don’t get what you want in life is because your emotions make you focus on your challenges. Emotions rule the way you think and feel. Sales people have known this for thousands of years. People buy based on emotion, not logic. Sales people aren’t the only ones. Politicians also know that you vote based on emotion.

So how do you break out of that vicious cycle ? Well I have a few simple techniques I use to enable me to use my emotions to my advantage. Techniques that allow you to use your emotions to focus on solutions rather than challenges.

If you can master your emotions and use them to achieve good things in your life you will be able to conquer any challenge you have.

Whether you want to skyrocket your income, have better relationships, get into fantastic shape, or get over traumatic events, it starts and ends with the five elements in SHIFT.